Welcome to the latest in our Snapshot series. This issue explores the rise of voice technology, how brands are creating value with new customer experiences through employing voice and future potential.

How we use and interact with machines and software is changing. Some assumed it was a fad, but we’re now seeing voice technology infiltrating our businesses, mobiles, vehicles and now our homes.

Brands are adopting the idea that voice is here to stay, which brings with it a shift in user experience, and in turn, customer expectations of usability.

In this report we explore; 

  • What’s Happening – How is the voice tech market growing and being used today?
  • Best Practices – How are brands harnessing the rising demand for voice tech by creating new user experiences?
  • Future of Voice– Where will the potential of voice take brands & business?


If you want to explore how shifting customer expectations are potentially shaping your business, get in touch with us.